A Letter from Shannon L. Goodson, BSRP's President
Behavioral Science Research Press has enjoyed more than 20 years of continuous growth. We published an international best seller, The Psychology Of Sales Call Reluctance®, and our SPQ*Gold® is now the most widely used instrument in the world for predicting, preventing, diagnosing and correcting pyschological barriers to prospecting in salespeople.
We have done some amazing things, and we expect to do even better in the years ahead.
In 2007, we expanded our reach to the Asia and the Pacific regions and appointed BSRP ASIA Pty Ltd as our Master Licensee.
Terry Coyne and Robert Collins from BSRP ASIA know our tools and services very well and are able to promote and support our sales and training network in this dynamic marketplace.
Shannon L. Goodson
President & CEO
Behavioral Science Research Press
Dallas, Texas.

